Jan 31

Posted by Fluxx

Last Friday, I released a piece of linkbait for Drivl that I had been working on for the past few weeks.┬? It was Every Single Mythbusters Myth EVER on One Page, and I was pretty proud of it.┬? I'm a bit of a fan, so this was totally a labor of love.

As with any linkbait, I was watching the referal logs like a hawk.┬? I submitted the page to Digg, and it did manage to get popular -- but then was promptly buried before getting more than a hundred diggs or so.┬? I also seeded Stumbleupon with the page.┬? It was the best thing I could have ever done.

I know we've said it before, but we're continually amazed at Stumbleupon's ability to drive traffic.┬? If you have good, linkable content, it will send you a few visitors.┬? But if you create truly great content, it will strike a cord with a lot of people and send you lots of traffic.┬? How much?┬? Well, here is a chart of the top 10 referrers to the Mythbusters page since last Friday.

13,000+ visitors from Stumbleupon.┬? Word.┬? That's more than every other referrer except Gorillamask (next 2 bars).┬? It's 11,000 more than Netscape (6th bar).┬? Goes to show you how much power is placed in good content.

I'd start taking into account an item's "Stumbleability" when you're thinking up linkbait.┬? Will the landing page grab visitors' attention right away?┬? Will it be clear and concise on what it is and what the user's call to action is?┬? Is it awesome?┬? The Mythbusters page was all of those things, and was rewarded with lots of love from Stumbleupon.

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