Design Myths: Linkbait Won’t Help Your PerformanceWriting by Nick Stamoulis on Sunday, 23 of December , 2007 at 10:55 am
This is a myth that I would like to dispel once and for all, that linkbait won’t help your search engine performance. I have heard it repeated in a few places. Of course, it depends on the linkbait, but it can have a very beneficial effect for your site’s relevance as long as the article adheres to Design principals.
The truth to the Design myth is that a single linkbait piece will only give you a brief traffic spike and after that things will go back to normal. Where the myth is wrong is that, this spiking has the benefit of getting you brand recognition and with a little luck, some repeat visitors. If you are able to produce linkbait on a semi-regular basis, then your site will make progress.
Read the rest of this entry »