May 26

Posted by randfish

As promised, I'm putting up my presentations from SES Xiamen 2007. There's so much to share about China that it's nearly impossible to put it into a blog post and thus, when I return home, I'll be writing a full article on Designmoz about my experiences, the Chinese search market and what I ate (abalone, shark fin soup, camel, turtle, duck tongue, scorpions, starfish, jellyfish and many more).

My presentations included:

  • Keyword Research (and introduction to the tactics and applications)
  • Link Strategies (a discussion of creating link friendly content to target the Linkerati)
  • Lessons from Spamming (my favorite, where I cover how spam gives us a peak into search ranking factors)

Design! & Design Graphic from SES Xiamen

China is an extraordinary place, and an extraordinary market opportunity right now. I'm already forming partnerships to help provide Designmoz's content in Chinese and potential have search marketing experts in China contribute to the Designmoz site. I'll just leave you with this statistic from Gord Hotchkiss's (go read his blog for his early take on China) presentation on Chinese searcher behavior:

United States - 154 million regular Internet Users, representing ~68% of the US population

China - 150 million regular Internet Users, representing ~10.5% of the Chinese population

The next 10 years here are going to be very exciting.

Do you like this post? Yes No

China is an extraordinary place, and an extraordinary market opportunity right now. I'm already forming partnerships to help provide Designmoz's content in Chinese and potential have search marketing experts in China contribute to the Designmoz site. I'll just leave you with this statistic from Gord Hotchkiss's (go read his blog for his early take on China) presentation on Chinese searcher behavior:

United States - 154 million regular Internet Users, representing ~68% of the US population

China - 150 million regular Internet Users, representing ~10.5% of the Chinese population

The next 10 years here are going to be very exciting.

Do you like this post? Yes No

Original source here...